Viu, a leading pan-regional OTT video service has launched a new premium production No Sleep No FOMO. This Viu Original production is the first ever pan-regional travelogue with social media engagement at its heart.
The series rides on the lifestyle phenomenon of FOMO (Fear Of Missing Out) and turns an original YouTube challenge into a new innovative show with high-end production that takes the audience on a comedic and highly energetic journey to Hong Kong, Indonesia, Malaysia, the Philippines, Singapore, South Korea, Switzerland and Thailand.
Members of the cast of No Sleep No FOMO, which features today’s hottest Asian celebrities and social media influencers, are dropped into unexpected destinations and tasked to complete the FOMO list.
In each episode, the celebrities are required to complete 60 fun and exciting missions within 60 hours without sleep. The missions include riding a buggy with a facemask on in the Philippines, staying in an abandoned haunted hotel in Indonesia and performing at a stand-up comedy club in Malaysia.
The protagonists will in each episode discover new adventures, explore interesting locations, experience wild things, encounter new people, indulge in local delicacies and refresh their minds and bodies.
The host, Singapore’s entertainment veteran Paul Foster, is joined by celebrity co-hosts Kim Jong Kook from the hit-show Running Man (South Korea), singer/songwriter Eric Nam (South Korea), and social media stars Hana Tam (Hong Kong), Kevin Woo (South Korea), Alexander Lee Eusebio (South Korea), Benjamin Kheng (Singapore), Nat Ho (Singapore), Laureen Uy (the Philippines) and Taya Rogers (Thailand). Together they reach a remarkable fan base of more than 12 million social media followers.
The pan-regional production includes eight episodes and will be available for free from March 22, 2019 on www.viu.com and on the Viu mobile app.