Nissan USA Banks On The Force

Dec 8 • FEATURES • 457 Views • No Comments on Nissan USA Banks On The Force

Nissan USA has once again joined forces with Lucasfilm in support of the launch of Star Wars: The Last Jedi. In the lead-up to the film’s opening on December 15, Nissan has revealed an extensive promotional campaign featuring Nissan Intelligent Mobility technologies from its top selling models.

star_wars_nissan2Last year, Nissan was proud to launch the award-winning “Battle Test: A Nissan 360-degree Virtual Reality Experience”, in collaboration with Lucasfilm. This year, Nissan’s customers in the US will get to access exclusive Star Wars: The Last Jedi vehicle customizer, which will have one lucky winner take home their own personally-customized vehicle, as the Master the Drive Sweepstakes comes to a close.

The Nissan tie-up with Lucasfilm has also spread to local shores with Edaran Tan Chong Motor Sdn Bhd (ETCM) offering customers who purchase a Nissan the chance to win a Star Wars: The Last Jedi themed holiday trip to Croatia.

Coming soon, Nissan USA is also offering fans the chance to celebrate their fandom like never before, with Augmented Reality at select dealerships, as well as our Command Your Craft experience, which features image recognition technology as a portal into the Nissan Star Wars universe.

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